Vitafusion Melatonin Review

Tired of dietary supplements that are hard to find, hard to swallow and smell funny? Vitafusion Melatonin is not only affordable and available in most stores, but also comes in the form of chewable and flavored gummies instead of capsules or tablets.

By Maria Ramos
Last Updated: August 17, 2018

Since 2012, Vitafusion has been under Church & Dwight, an established and trusted manufacturing company with a reputation of excellence spanning over a century; the manufacturer is best known for the Arm & Hammer range of household products. Before that, though, the Vitafusion brand’s beginnings can be traced back to 1996; when its original makers first came out with children’s gummy vitamins as an alternative to what was then the very popular tablet form. Even then, it was evident that what was important to Vitafusion was a great balance of taste and nutrition. Today, there are over 20 different dietary supplements in the Vitafusion line; all continuing the legacy stemming from the brand’s origins.

Although Vitafusion seems to push their multivitamins and other supplements more, they do make several sleep aids. Apart from Vitafusion Melatonin—the subject of this review—there are two more: Vitafusion Extra Strength Melatonin, a potent single-ingredient variant; and Vitafusion Beauty Sleep, a formulation with a beauty and wellness slant, that includes Vitamin D and Tart Cherry Powder.


Vitafusion Melatonin is a dietary supplement sleep aid in gummy form. Its name can be misleading, but make no mistake—this is not just Melatonin. The formula is particularly recommended for jet lag recovery. Chewable and easy to swallow, Vitafusion Melatonin is also sugar-free and infused with natural passion fruit and white tea flavors. Unlike its industry counterparts, Vitafusion makes no big, detailed promises regarding sleep onset, quality or duration; just a simple claim that it provides sleep support.

While gummy supplements may look and feel safer than other kinds, it’s important to remember that they are just tastier and easier to ingest. They may look like candy, but they are not! Please do talk to your physician before adding Vitafusion Melatonin to your routine, especially if you are considering sharing them with children—as it is specifically formulated for adults, but is sometimes bought for children who are given half or quarter doses—or if you have a medical condition with maintenance drugs that may interact poorly with some of the ingredients. Even these innocuous-looking sleep aids, which are manufactured by a trusted company, can have unintended side effects.

What’s in It?

Vitafusion Melatonin’s key ingredients are Melatonin and extracts of Passionflower, Chamomile and Lemon Balm. The supplement is gluten-free and sugar-free—using sweeteners Maltitol and Sucralose instead—but it contains tree nuts in the form on fractionated coconut oil. Additionally, the gelatin used is sourced from pork; and the gummy supplements are processed in a facility along with other products that may contain other common allergens like egg, fish, shellfish and soy. Therefore, unlike most sleep aids with similarly all-natural key components, Vitafusion Melatonin cannot be considered allergy-friendly, vegan or vegetarian. The focus seems to have been to make the sleep aid easy to ingest—as a chewable, tasty gummies—rather than to make it attractive to health buffs and people with many food sensitivities.

Melatonin, of course, is the star of this formulation; and though not a true sedative, it is a pretty popular ingredient in sleep aids overall. It is a hormone that occurs naturally in the body, and helps regulate your sleep-wake cycle.

Chamomile and Lemon Balm are gentle herbs often added to sleep aids for their calming, relaxing properties; and are likely to impart a sense of familiarity. Both are commonly taken as tea and widely recognized in plant form.

Of note here is the addition of Passionflower—the most uncommon ingredient of the four main ones—which is a well-studied medicinal plant indigenous to North America. Curiously, the latter is often paired with Valerian Root, St. John’s Wort, or fellow North American native California Poppy; but not in this blend. It functions as the main sedative of Vitafusion Melatonin.

What’s the Dosage?

Vitafusion recommends taking two gummies right before you sleep. Don’t do anything that requires you to be alert after dosing; this includes driving, handling equipment, and operating machinery. However Vitafusion does mention that they recommend that people brush their teeth after using their product—though sugar-free Vitafusion Melatonin may be a special case.

Customers that post reviews online frequently mention giving this sleep aid to their children, but in smaller amounts; and they seem to be satisfied with the results. Again, please consult a healthcare professional before trying Vitafusion Melatonin or giving it to someone under the age of 16. Not only is this product explicitly stated to be for adults on the label, but other similar brands actually have gentler formulations for children. Also, like most sleep aids, it’s better to be safe and avoid this product if you are: pregnant or nursing, suffering from a long term medical condition or taking prescription medication, or are otherwise prone to drug interactions and side effects.


Because they are flavored gummies, it can be easy to exceed the recommended dosage. We cannot stress this enough: It may look and feel like it, but Vitafusion Melatonin is not candy! While an overdose is not likely to be fatal, it can have serious consequences—like throwing off your sleep-wake cycle and making it even harder for you to sleep soundly.

Gummies can also melt, get hard, stick together or lose their shape if not kept well. This is a common complaint of customers, but proper storage—in a cool, dry place—should prevent it. You may notice the gummies getting darker as it gets older; this is normal and it should not affect the potency of the product.

People with severe allergies may not be able to take this product. Again: Vitafusion Melatonin cannot be considered allergy-friendly, vegan or vegetarian.

What Are the Side Effects?

Vitafusion does not tackle this on their official website. In fact, it’s not mentioned even once in the FAQ. However, we did comb through the many customer reviews online, and there seem to be no widely reported side effects.

How Easy Is It to Purchase Online?

Vitafusion Melatonin can be purchased online on Amazon, CVS, Walmart, and more. It is relatively easy to find because Church & Dwight is such a huge company. There is also a handy “Where To Buy” store locator available on Vitafusion’s official website, should you want to buy the dietary supplement at a physical store near you.


Vitafusion products are made in the USA. That’s where the promise begins. As far as potential goes: Because Church & Dwight handles so many successful brands and has been around for so long, it’s easy to just put one’s faith in what they do and how they do it. Processes and practices are sure to be refined and efficient—made better with decades of experience and service. And while being part of something so huge may entail a less personal approach, there’s still something to be said for an abundance of resources. Vitafusion, in particular, does it right. More than a promise, they have a commitment: Vitafusion has on ongoing partnership with the Fruit Tree Planting Foundation that allows them to help plant over 10,000 fruit trees to benefit different communities each year.

How Is Its Quality Assured?

The details aren’t specified, but it’s being done—at least, that’s what Vitafusion says. Labels state that products are lab tested to ensure quality and potency. Official statements on the website confirm that the supplements are regulated by the FDA, and that the brand complies with FDA laws and regulations; as well as maintaining current Good Manufacturing Practices. Unlike their newer, startup counterparts, there’s no excessive transparency; which can be good or bad, depending on what kind of customer you are. For instance, there’s no explicit assurance of third party testing; but it seems par for the course for a manufacturing giant like Church & Dwight.

How Effective Is It, Really?

It is generally worth it for the majority of those that use it. There are hundreds of reviews of Vitafusion Melatonin online, and it is rated high consistently—with an average of over four stars out of five in the three online marketplaces we checked: Amazon, CVS, and Walmart. In the course of wading through about 750 separate reviews and comments, these were the standout remarks that we saw repeated over and over: the gummies taste great, they work and there’s no morning grogginess. The positive response was overwhelming; though there are many widely repeated complaints, too. Again, an alarming but consistent thread in the reviews was giving these gummies to children; even though they are not suitable for those under the age of 16.

Quite a few people didn’t like the fact that it was sugar-free; the sweeteners used ruined the taste for them. As mentioned earlier, some people were unhappy about the melted or otherwise not normal condition of the gummies when they arrived at their doorsteps (probably due to bad or faulty packaging and transport) or after being left out in the sun or somewhere similarly hot. And, as usual, there was a chunk of reviews of the simple “didn’t work for me” variety.

How Is Customer Support? Is There a Return Policy or a Guarantee?

Customer Support is average. There is a contact form on the website, as well as a toll free number you can call. They also maintain a Facebook page, where customer support seems to be strongest; they answer questions posted as comments to their posts all the time. However, they do not seem to active on Amazon and their FAQ and help section on the official website is severely lacking. There’s no return policy or guarantee, either, though this may be because Vitafusion does not have an online store of their own.


Currently, Vitafusion Melatonin comes in a bottle that holds 140 gummies, or 70 doses; previous batches used to hold 120. These 140 count bottles go for different prices, depending where you buy them. Usually, the price point is about or less than $10.


No, this product does not come with a guarantee; but it is very affordable! Compared to other sleep aids that typically cost between $15-$30 a pack or bottle, this is a steal. Definitely try it, especially if you are tired of having to take huge pills that are difficult to swallow; or if you prefer a fruity, enjoyable flavor with your supplements. Unless you have severe allergies, are vegan or vegetarian, or are otherwise medically unfit to use dietary supplements, there is no downside to trying out Vitafusion Melatonin.